Our Journey Through Innovation
From a small New Zealand startup to pioneers in AR/VR game engine integration
The Beginning
Founded in Tauranga with a simple yet ambitious vision - to bridge the gap between traditional game development and immersive AR/VR experiences. Our founders, coming from backgrounds in software engineering and game design, noticed how fragmented the development process had become. They spent countless hours in a small office above a local café, writing the first lines of code that would eventually become our core platform. What started as weekend conversations about the future of gaming quickly evolved into a full-time commitment to revolutionizing how developers approach immersive technology.
Platform Launch
After two years of development and countless iterations, we launched our first commercial platform. The timing couldn't have been more challenging - right in the middle of global uncertainty. But that's exactly when the world needed new ways to connect and experience digital content. Our platform allowed game developers to seamlessly integrate AR and VR capabilities without rebuilding their entire codebase. We started with just five developer clients, but word spread quickly through online communities. By the end of 2020, we had processed over 100,000 API calls and helped launch 15 immersive experiences across New Zealand and Australia.
Global Expansion
What began as a regional solution evolved into an international platform. We expanded our infrastructure to support developers across multiple continents, processing millions of transactions monthly. Our team grew from the original three founders to a diverse group of 25 professionals. We established partnerships with major game engine providers and launched our advanced analytics suite. This year marked a turning point - we weren't just serving individual developers anymore, but working with established studios and educational institutions to shape the next generation of immersive experiences.
Key Achievements
500+ Active Developers
Our platform now supports a thriving community of developers from indie studios to major game companies, all building incredible AR/VR experiences with our tools.
50M+ API Calls Monthly
We process millions of requests each month, powering immersive experiences that reach users across gaming, education, and enterprise applications.
15 Countries Served
From our base in New Zealand, we've expanded globally, supporting developers and businesses across multiple continents with localized solutions.
Looking Ahead to 2026
The next phase of our journey focuses on making immersive technology accessible to everyone. We're developing no-code solutions that will allow creators without programming backgrounds to build AR/VR experiences. Our roadmap includes advanced AI integration, cross-platform compatibility improvements, and expanded educational programs to train the next generation of immersive technology specialists.
Marcus Chen
Co-founder & CTO
"We started this company because we believed technology should empower creativity, not complicate it. Seven years later, watching developers build things we never imagined possible with our tools - that's what keeps us innovating every single day."